Is Harley Davidson Stock a Good Investment?

Harley Davidson Investment Advice

  HOG
To provide specific investment advice or recommendations on Harley Davidson stock, we recommend investors consider the following general factors when evaluating Harley Davidson. This will help you to make an informed decision on whether to include Harley Davidson in one of your diversified portfolios:
  • Examine Harley Davidson's financial health by looking at its balance sheet, income statement, and cash flow statement. Analyze key financial ratios, such as Price-to-Earnings (P/E), Price-to-Sales (P/S), and Price-to-Book (P/B), to determine whether the stock is fairly valued or over/undervalued.
  • Research Harley Davidson's leadership team and their track record. Good management can help Harley Davidson navigate difficult times and make strategic decisions that benefit shareholders and increases its net worth.
  • Consider the overall health of the Motorcycle Manufacturers space and any emerging trends that could impact Harley Davidson's business and its evolving consumer preferences.
  • Compare Harley Davidson's performance and market position to its competitors. Analyze how Harley Davidson is positioned in terms of product offerings, innovation, and market share.
  • Check if Harley Davidson pays a dividend and its dividend yield and payout ratio.
  • Review what financial analysts are saying about Harley Davidson's stock and their price targets. However, remember that analysts' opinions can vary, and their predictions may not always be accurate.
It's important to note that investing in Harley Davidson stock, carries risks, and you should carefully consider your investment goals and risk tolerance before making any investment decisions. Also, remember that it's important for investors to have a long-term perspective and a well-diversified portfolio to manage the impact of stock market volatility on their investments. Below is a detailed guide on how to decide if Harley Davidson is a good investment.
 
Sell
 
Buy
Hold
Our investment recommendation module can be used to complement Harley Davidson trade recommendations provided by average analyst sentiment. It analyzes the entity's potential to grow using fundamental, technical, data market data available at the time. To make sure Harley Davidson is not overpriced, please check out all Harley Davidson fundamentals, including its price to sales, debt to equity, number of employees, as well as the relationship between the net income and short ratio . Given that Harley Davidson has a price to earning of 38.00 X, we strongly advise you to confirm Harley Davidson market performance and probability of bankruptcy to ensure the company can sustain itself in the current economic cycle given your regular risk tolerance and investing horizon.

Market Performance

InsignificantDetails

Volatility

Very steadyDetails

Hype Condition

Low keyDetails

Current Valuation

UndervaluedDetails

Odds Of Distress

Very LowDetails

Economic Sensitivity

Actively responds to the marketDetails

Investor Sentiment

InterestedDetails

Analyst Consensus

BuyDetails

Financial Strenth (F Score)

HealthyDetails

Financial Leverage

Not RatedDetails

Reporting Quality (M-Score)

Unlikely ManipulatorDetails

Examine Harley Davidson Stock

Researching Harley Davidson's stock involves analyzing various aspects of the company and its industry to make an informed investment decision. The key areas to focus on are fundamentals, business model and competitive advantage. It is also important to analyze trends in revenue, net income, and cash flow, as well as key financial ratios, such as price-to-earnings (P/E), price-to-sales (P/S), and debt-to-equity (D/E). About 91.0% of the company shares are owned by institutional investors. The company has price-to-book (P/B) ratio of 1.64. Some equities with similar Price to Book (P/B) outperform the market in the long run. Harley Davidson last dividend was issued on the 1st of March 2024. The entity had 2:1 split on the 10th of April 2000.
To determine if Harley Davidson is a good investment, evaluating the company's potential for future growth is also very important. This may include expanding into new markets, launching new products or services, or improving operational efficiency. Companies with strong growth prospects can be more attractive investments. This aspect of the research should be conducted in the context of the overall market and industry in which the company operates and should include an analysis of growth potential, competitive landscape, and any regulatory or economic factors that could impact the business. Some of the essential points regarding Harley Davidson's research are outlined below:
Over 91.0% of the company shares are owned by institutional investors
On 20th of March 2024 Harley Davidson paid $ 0.1725 per share dividend to its current shareholders
Latest headline from finance.yahoo.com: Harley-Davidson, Inc.s latest 12 percent decline adds to one-year losses, institutional investors may consider drastic measures

Harley Davidson Quarterly Gross Profit

511 Million

Harley Davidson uses earnings reports to provide investors with an update of all three financial statements, including the income statement, the balance sheet, and the cash flow statement. Therefore, it is also crucial when considering investing in Harley Davidson. Every quarterly earnings report provides investors with an overview of sales, expenses, and net income for the most recent period. It also may provide a comparison to Harley Davidson's previous reporting period. The quarterly earnings reports are usually disseminated to the public via Form 10-Q, which is a legal document filed with the Securities and Exchange Commission every quarter.
8th of February 2024
Upcoming Quarterly Report
View
25th of April 2024
Next Financial Report
View
31st of December 2023
Next Fiscal Quarter End
View
8th of February 2024
Next Fiscal Year End
View
30th of September 2023
Last Quarter Report
View
31st of December 2022
Last Financial Announcement
View
Earnings surprises can significantly impact Harley Davidson's stock price both in the short term and over time. Negative earnings surprises usually result in a price decline. However, it has been seen that positive earnings surprises lead to an immediate rise in a stock's price and a gradual increase over time. This is why we often hear news about some companies beating earning projections. Financial analysts spend a large amount of time predicting earnings per share (EPS) along with other important future indicators. Many analysts use forecasting models, management guidance, and additional fundamental information to derive an EPS estimate. Below are the table of largest EPS Surprises Harley Davidson's investors have experienced.
Reported
Fiscal Date
Estimated EPS
Reported EPS
Surprise
1996-04-16
1996-03-310.10.110.0110 
1999-04-12
1999-03-310.180.20.0211 
1999-01-19
1998-12-310.180.20.0211 
2016-01-28
2015-12-310.190.220.0315 
2017-01-31
2016-12-310.310.27-0.0412 
2010-10-19
2010-09-300.350.40.0514 
2003-10-15
2003-09-300.560.620.0610 
2010-04-20
2010-03-310.220.290.0731 

Know Harley Davidson's Top Institutional Investors

Have you ever been surprised when a price of an equity instrument such as Harley Davidson is soaring high without any particular reason? This is usually happening because many institutional investors are aggressively trading Harley Davidson backward and forwards among themselves. Harley Davidson's institutional investor refers to the entity that pools money to purchase Harley Davidson's securities or originate loans. Institutional investors include commercial and private banks, credit unions, insurance companies, pension funds, hedge funds, endowments, and mutual funds. Operating companies that invest excess capital in these types of assets may also be included in the term and may influence corporate governance by exercising voting rights in their investments.
Shares
Geode Capital Management, Llc2023-12-31
M
Bank Of New York Mellon Corp2023-12-31
1.5 M
Norges Bank2023-12-31
1.4 M
D. E. Shaw & Co Lp2023-09-30
1.4 M
Brown Advisory Holdings Inc2024-03-31
1.3 M
Charles Schwab Investment Management Inc2023-12-31
1.3 M
American Century Companies Inc2023-12-31
1.1 M
Js Capital Management Llc2023-12-31
1000 K
Northern Trust Corp2023-12-31
989.5 K
Vanguard Group Inc2023-12-31
13 M
H Partners Management, Llc2023-12-31
11.8 M
Note, although Harley Davidson's institutional investors appear to be way more sophisticated than retail investors, it remains unclear if professional active investment managers can reliably enhance risk-adjusted returns by an amount that exceeds fees and expenses.

Harley Davidson's market capitalization trends

The company currently falls under 'Mid-Cap' category with a total capitalization of 4.67 B. Market capitalization usually refers to the total value of a company's stock within the entire market. To calculate Harley Davidson's market, we take the total number of its shares issued and multiply it by Harley Davidson's current market price. To manage market risk and economic uncertainty, many investors today build portfolios that are diversified across equities with different market capitalizations. However, as a general rule, conservative investors tend to hold large-cap stocks, and those looking for more risk prefer small-cap and mid-cap equities.

Market Cap

5.11 Billion

Harley Davidson's profitablity analysis

Harley Davidson's profitability indicators refer to fundamental financial ratios that showcase Harley Davidson's ability to generate income relative to its revenue or operating costs. If, let's say, Harley Davidson is currently losing money, the management's focus should be on how to reverse that trend. However, when revenue exceeds expenses, Harley Davidson's executives or investors may be in less hurry to break that information down - which is where profitability analysis comes into play. Gaining a greater understanding of Harley Davidson's profitability requires more research than a typical breakdown of Harley Davidson's financial statements. By doing a profitability analysis, companies can identify areas needing attention, and investors can make a profitable trade.
Last ReportedProjected for Next Year
Return On Tangible Assets 0.06  0.1 
Return On Capital Employed 0.08  0.08 
Return On Assets 0.06  0.1 
Return On Equity 0.22  0.19 
The company has Net Profit Margin of 0.11 %, which implies that it may need a different competitive strategy as even a very small decline in it revenue may erase profits and result in a net loss. This is way below average. In the same way, it shows Net Operating Margin of 0.15 %, which entails that for every 100 dollars of revenue, it generated $0.15 of operating income.
Determining Harley Davidson's profitability involves analyzing its financial statements and using various financial metrics to determine if Harley Davidson is a good buy. For example, gross profit margin measures Harley Davidson's profitability after accounting for the cost of goods sold, while net profit margin measures profitability after accounting for all expenses. Other important metrics include return on assets, return on equity, and free cash flow. By reviewing multiple sources and metrics, you can gain a complete picture of Harley Davidson's profitability and make more informed investment decisions.
The data published in Harley Davidson's official financial statements usually reflect Harley Davidson's business processes, product offerings, services, and other fundamental events. But there are other numbers, ratios, or fundamental indicators derived from these statements that are easier to understand and visualize within the underlying realities that drive quantitative information of Harley Davidson. For example, before you start analyzing numbers published by Harley accountants, it's critical to develop an understanding of what Harley Davidson's liquidity, profitability, and earnings quality are in the context of the Automobiles space in which it operates.
Please note, the presentation of Harley Davidson's financial position, as portrayed in its financial statements, is often influenced by management's estimates, judgments, and sometimes even manipulations. In the best case, Harley Davidson's management is honest, while the outside auditors are strict and uncompromising. Whatever the case, the imprecision that can be found in Harley Davidson's accounting process means that the reasonable investor should take a skeptical approach toward the financial statement analysis of Harley Davidson. Please utilize our Beneish M Score to check the likelihood of Harley Davidson's management manipulating its earnings.

Evaluate Harley Davidson's management efficiency

Harley Davidson has Return on Asset of 0.0384 % which means that on every $100 spent on assets, it made $0.0384 of profit. This is way below average. In the same way, it shows a return on shareholders' equity (ROE) of 0.1945 %, implying that it generated $0.1945 on every 100 dollars invested. Harley Davidson's management efficiency ratios could be used to measure how well Harley Davidson manages its routine affairs as well as how well it operates its assets and liabilities. At this time, Harley Davidson's Return On Tangible Assets are most likely to increase slightly in the upcoming years. The Harley Davidson's current Return On Assets is estimated to increase to 0.1, while Return On Capital Employed is projected to decrease to 0.08. At this time, Harley Davidson's Non Currrent Assets Other are most likely to increase significantly in the upcoming years. The Harley Davidson's current Other Assets is estimated to increase to about 1.7 B, while Total Current Assets are projected to decrease to roughly 2.8 B.
Last ReportedProjected for Next Year
Book Value Per Share 22.85  23.99 
Net Current Asset Value 0.00  0.00 
Tangible Asset Value 0.00  0.00 
Tangible Book Value Per Share 22.35  23.47 
Enterprise Value Over EBITDA 12.05  11.97 
Price Book Value Ratio 1.61  1.53 
Enterprise Value Multiple 12.05  11.97 
Price Fair Value 1.61  1.53 
Enterprise Value18.1 B19 B
The analysis of Harley Davidson's management efficiency is an essential part of evaluating and assessing the financial and operational performance of the entity. It is also vital to analyze Harley Davidson's future growth prospects and the overall market conditions to determine the value and potential of its stock. The analysis involves studying a range of financial metrics such as revenue, earnings, profit margins, cash flow, debt, market share, and external factors such as economic trends, industry outlook, competition, and government regulations. The goal of Harley Stock analysis is to determine whether it is undervalued, fairly valued, or overvalued and to make informed investment decisions.
Dividend Yield
0.0199
Forward Dividend Yield
0.0199
Forward Dividend Rate
0.69
Beta
1.459

Basic technical analysis of Harley Stock

As of the 30th of April, Harley Davidson retains the Market Risk Adjusted Performance of 0.0745, risk adjusted performance of 0.0332, and Downside Deviation of 3.2. Harley Davidson technical analysis makes it possible for you to employ historical prices and volume momentum with the intention to determine a pattern that calculates the direction of the firm's future prices. Simply put, you can use this information to find out if the firm will indeed mirror its model of historical price patterns, or the prices will eventually revert. We were able to break down and interpolate data for nineteen technical drivers for Harley Davidson, which can be compared to its competitors. Please check out Harley Davidson variance, maximum drawdown, as well as the relationship between the Maximum Drawdown and semi variance to decide if Harley Davidson is priced fairly, providing market reflects its last-minute price of 34.75 per share. Given that Harley Davidson has jensen alpha of (0.02), we strongly advise you to confirm Harley Davidson's regular market performance to make sure the company can sustain itself at a future point.

Harley Davidson's insider trading activities

Some recent studies suggest that insider trading raises the cost of capital for securities issuers and decreases overall economic growth. Trading by specific Harley Davidson insiders, such as employees or executives, is commonly permitted as long as it does not rely on Harley Davidson's material information that is not in the public domain. Local jurisdictions usually require such trading to be reported in order to monitor insider transactions. In many U.S. states, trading conducted by corporate officers, key employees, directors, or significant shareholders must be reported to the regulator or publicly disclosed, usually within a few business days of the trade. In these cases Harley Davidson insiders are required to file a Form 4 with the U.S. Securities and Exchange Commission (SEC) when buying or selling shares of their own companies.

Harley Davidson's Outstanding Corporate Bonds

Harley Davidson issues bonds to finance its operations. Corporate bonds make up one of the largest components of the U.S. bond market, which is considered the world's largest securities market. Harley Davidson uses the proceeds from bond sales for a wide variety of purposes, including financing ongoing mergers and acquisitions, buying new equipment, investing in research and development, buying back their own stock, paying dividends to shareholders, and even refinancing existing debt. Most Harley bonds can be classified according to their maturity, which is the date when Harley Davidson has to pay back the principal to investors. Maturities can be short-term, medium-term, or long-term (more than ten years). Longer-term bonds usually offer higher interest rates but may entail additional risks.

Understand Harley Davidson's technical and predictive indicators

Using predictive indicators to make investment decisions involves analyzing Harley Davidson's various financial and market-based factors to help forecast future trends and identify investment opportunities. Select the indicators that are most relevant to your investment strategy. Each indicator has its own strengths and weaknesses, so it's essential to combine multiple indicators to get a more comprehensive view of the market and reduce the risk of making poor decisions based on limited data.

Consider Harley Davidson's intraday indicators

Harley Davidson intraday indicators are useful technical analysis tools used by many experienced traders. Just like the conventional technical analysis, daily indicators help intraday investors to analyze the price movement with the timing of Harley Davidson stock daily movement. By combining multiple daily indicators into a single trading strategy, you can limit your risk while still earning strong returns on your managed positions.

Harley Davidson Corporate Filings

8K
25th of April 2024
Report filed with the SEC to announce major events that shareholders should know about
ViewVerify
5th of April 2024
Other Reports
ViewVerify
10K
23rd of February 2024
Annual report required by the U.S. Securities and Exchange Commission (SEC) of a company financial performance
ViewVerify
F3
21st of February 2024
The report used by insiders such as officers, directors, and major shareholders (beneficial owners holding more than 10% of any class of the company's equity securities) to declare their ownership of a company's stock
ViewVerify
Harley Davidson time-series forecasting models is one of many Harley Davidson's stock analysis techniques aimed to predict future share value based on previously observed values. Time-series forecasting models ae widely used for non-stationary data. Non-stationary data are called the data whose statistical properties e.g. the mean and standard deviation are not constant over time but instead, these metrics vary over time. These non-stationary Harley Davidson's historical data is usually called time-series. Some empirical experimentation suggests that the statistical forecasting models outperform the models based exclusively on fundamental analysis to predict the direction of the market movement and maximize returns from investment trading.

Harley Stock media impact

Far too much social signal, news, headlines, and media speculation about Harley Davidson that are available to investors today. That information is available publicly through Harley media outlets and privately through word of mouth or via Harley internal channels. However, regardless of the origin, that massive amount of Harley data is challenging to quantify into actionable patterns, especially for investors that are not very sophisticated with ever-evolving tools and techniques used in the investment management field.
A primary focus of Harley Davidson news analysis is to determine if its current price reflects all relevant headlines and social signals impacting the current market conditions. A news analyst typically looks at the history of Harley Davidson relative headlines and hype rather than examining external drivers such as technical or fundamental data. It is believed that price action tends to repeat itself due to investors' collective, patterned thinking related to Harley Davidson's headlines and news coverage data. This data is often completely overlooked or insufficiently analyzed for actionable insights to drive Harley Davidson alpha.

Harley Davidson Sentiment by Major News Outlets

Investor sentiment, mood or attitude towards Harley Davidson can have a significant impact on its stock price or the market as a whole. This sentiment can be positive or negative, and various factors, such as economic indicators, news events, or market trends, can influence it. When investor sentiment is positive, investors are more likely to buy stocks, increasing demand and increasing the stock price. Positive investor sentiment can be driven by good news about the company or the broader market, such as solid earnings reports or positive economic data.
Note that negative investor sentiment can cause investors to sell stocks, leading to a decrease in demand and a drop in the stock price. Negative sentiment can be driven by factors such as poor earnings reports, negative news about the company or industry, or broader economic concerns. It's important to note that investor sentiment is just one of many factors that can affect stock prices. Other factors, such as company performance, industry trends, and global economic conditions, can also play a significant role in determining the value of a stock.

Harley Davidson Historical Investor Sentiment

Investor biases related to Harley Davidson's public news can be used to forecast risks associated with an investment in Harley. The trend in average sentiment can be used to explain how an investor holding Harley can time the market purely based on public headlines and social activities around Harley Davidson. Please note that most equities that are difficult to arbitrage are affected by market sentiment the most.
Harley Davidson's market sentiment shows the aggregated news analyzed to detect positive and negative mentions from the text and comments. The data is normalized to provide daily scores for Harley Davidson and other traded tickers. The bigger the bubble, the more accurate the estimated score. Higher bars for a given day show more participation in the average Harley Davidson news discussions. The higher the estimate score, the more favorable the investor's outlook on Harley Davidson.

Harley Davidson Maximum Pain Price across 2024-05-03 Option Contracts

Harley Davidson's options can also be used to analyze investors' bias and current market sentiment in the context of behavioral finance. For example, Max pain usually refers to a trading concept that asserts that market manipulation can cause the market price of Harley Davidson close to the expiration of its current option contract to expire worthlessly. According to most research, about 35% of options are not executed, with roughly 50% traded out before expiration. So, Max pain occurs when market makers reach a net favorable position across all options at a strike price where option holders stand to lose the most money. By contrast, option sellers may reap the most after selling more options than buying, causing them to expire worthlessly. Please continue to view the detailed analysis of Harley Davidson's options.

Be your own money manager

Our tools can tell you how much better you can do entering a position in Harley Davidson without increasing your portfolio risk or giving up the expected return. As an individual investor, you need to find a reliable way to track all your investment portfolios. However, your requirements will often be based on how much of the process you decide to do yourself. In addition to allowing all investors analytical transparency into all their portfolios, our tools can evaluate risk-adjusted returns of your individual positions relative to your overall portfolio.

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Harley Davidson Corporate Directors

Harley Davidson corporate directors refer to members of a Harley Davidson board of directors. The board of directors generally takes responsibility for the Harley Davidson's affairs and long-term direction of the entity. A corporate director does not make decisions for the corporation on his own. As a member of the board of directors, she or he must function as a part of a group that makes decisions on behalf of the business only by the board of directors' meetings. To pass a resolution, a majority of Harley Davidson's board members must vote for the resolution. The Harley Davidson board of directors' duties also include the election, removal, and supervision of officers, including the adoption, amendment, and repeal of bylaws.
Donald JamesDirectorProfile
Troy AlsteadIndependent DirectorProfile
Sara LevinsonIndependent DirectorProfile
Norman LinebargerIndependent Presiding DirectorProfile

How to buy Harley Stock?

To provide specific investment advice or recommendations on Harley Davidson stock, we recommend investors consider the following general factors when evaluating Harley Davidson. This will help you to make an informed decision on whether to include Harley Davidson in one of your diversified portfolios:
  • Examine Harley Davidson's financial health by looking at its balance sheet, income statement, and cash flow statement. Analyze key financial ratios, such as Price-to-Earnings (P/E), Price-to-Sales (P/S), and Price-to-Book (P/B), to determine whether the stock is fairly valued or over/undervalued.
  • Research Harley Davidson's leadership team and their track record. Good management can help Harley Davidson navigate difficult times and make strategic decisions that benefit shareholders and increases its net worth.
  • Consider the overall health of the Motorcycle Manufacturers space and any emerging trends that could impact Harley Davidson's business and its evolving consumer preferences.
  • Compare Harley Davidson's performance and market position to its competitors. Analyze how Harley Davidson is positioned in terms of product offerings, innovation, and market share.
  • Check if Harley Davidson pays a dividend and its dividend yield and payout ratio.
  • Review what financial analysts are saying about Harley Davidson's stock and their price targets. However, remember that analysts' opinions can vary, and their predictions may not always be accurate.
It's important to note that investing in Harley Davidson stock, carries risks, and you should carefully consider your investment goals and risk tolerance before making any investment decisions. Also, remember that it's important for investors to have a long-term perspective and a well-diversified portfolio to manage the impact of stock market volatility on their investments. Below is a detailed guide on how to decide if Harley Davidson is a good investment.

Already Invested in Harley Davidson?

The danger of trading Harley Davidson is mainly related to its market volatility and Company specific events. As an investor, you must understand the concept of risk-adjusted return before you start trading. The most common way to measure the risk of Harley Davidson is by using the Sharpe ratio. The ratio expresses how much excess return you acquire for the extra volatility you endure for holding a more risker asset than Harley Davidson. The Sharpe ratio is calculated by using standard deviation and excess return to determine reward per unit of risk. To understand how volatile Harley Davidson is, you must compare it to a benchmark. Traditionally, the risk-free rate of return is the rate of return on the shortest-dated U.S. Treasury, such as a 3-year bond.
When determining whether Harley Davidson is a strong investment it is important to analyze Harley Davidson's competitive position within its industry, examining market share, product or service uniqueness, and competitive advantages. Beyond financials and market position, potential investors should also consider broader economic conditions, industry trends, and any regulatory or geopolitical factors that may impact Harley Davidson's future performance. For an informed investment choice regarding Harley Stock, refer to the following important reports:
Check out Risk vs Return Analysis to better understand how to build diversified portfolios, which includes a position in Harley Davidson. Also, note that the market value of any company could be tightly coupled with the direction of predictive economic indicators such as signals in persons.
For more detail on how to invest in Harley Stock please use our How to Invest in Harley Davidson guide.
You can also try the Stock Screener module to find equities using a custom stock filter or screen asymmetry in trading patterns, price, volume, or investment outlook..

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Is Harley Davidson's industry expected to grow? Or is there an opportunity to expand the business' product line in the future? Factors like these will boost the valuation of Harley Davidson. If investors know Harley will grow in the future, the company's valuation will be higher. The financial industry is built on trying to define current growth potential and future valuation accurately. All the valuation information about Harley Davidson listed above have to be considered, but the key to understanding future value is determining which factors weigh more heavily than others.
Quarterly Earnings Growth
(0.16)
Dividend Share
0.668
Earnings Share
4.55
Revenue Per Share
41.299
Quarterly Revenue Growth
(0.03)
The market value of Harley Davidson is measured differently than its book value, which is the value of Harley that is recorded on the company's balance sheet. Investors also form their own opinion of Harley Davidson's value that differs from its market value or its book value, called intrinsic value, which is Harley Davidson's true underlying value. Investors use various methods to calculate intrinsic value and buy a stock when its market value falls below its intrinsic value. Because Harley Davidson's market value can be influenced by many factors that don't directly affect Harley Davidson's underlying business (such as a pandemic or basic market pessimism), market value can vary widely from intrinsic value.
In summary, please note that there is a difference between Harley Davidson's value and its price, as these two are different measures arrived at by various means. Investors typically determine if Harley Davidson is a good investment by looking at such factors as earnings, sales, fundamental and technical indicators, competition as well as analyst projections. However, Harley Davidson's price is the amount at which it trades on the open market and represents the number that a seller and buyer find agreeable to each party.