Fluent Financials

FLNT Stock  USD 3.97  0.04  1.00%   
Based on the key indicators related to Fluent's liquidity, profitability, solvency, and operating efficiency, Fluent Inc is not in a good financial situation at the present time. It has a very high likelihood of going through financial trouble in June. At this time, Fluent's Common Stock is comparatively stable compared to the past year. Short and Long Term Debt Total is likely to gain to about 46.8 M in 2024, whereas Total Stockholder Equity is likely to drop slightly above 32.7 M in 2024. Key indicators impacting Fluent's financial strength include:
Current ValueLast YearChange From Last Year 10 Year Trend
Current Ratio2.381.5932
Way Up
Slightly volatile
The financial analysis of Fluent is a critical element in measuring its lifeblood. The essential information of the day-to-day investment outlook for Fluent includes many different criteria found on its balance sheet. For example, investors should never minimize Fluent's ability to pay suppliers or employees on time, making sure interest payments are not accumulating or correctly timing where and how to re-invest extra cash. Any individual investor needs to monitor Fluent's cash flow, debt, and profitability to effectively and accurately make more informed decisions on whether to invest in Fluent.

Net Income

(60.06 Million)

With this module, you can analyze Fluent financials for your investing period. You should be able to track the changes in Fluent individual financial statements over time to develop the understanding of its risk, liquidity, profitability, or other critical and vital indicators.
  
Understanding current and past Fluent Financials, including the trends in assets, liabilities, equity and income are directly related to making proper and timely investing decisions. All of Fluent's financial statements are interrelated, with each one affecting the others. For example, an increase in Fluent's assets may result in an increase in income on the income statement.

Fluent Earnings Geography

The data published in Fluent's official financial statements usually reflect Fluent's business processes, product offerings, services, and other fundamental events. But there are other numbers, ratios, or fundamental indicators derived from these statements that are easier to understand and visualize within the underlying realities that drive quantitative information of Fluent Inc. For example, before you start analyzing numbers published by Fluent accountants, it's critical to develop an understanding of what Fluent's liquidity, profitability, and earnings quality are in the context of the Media space in which it operates.
Please note, the presentation of Fluent's financial position, as portrayed in its financial statements, is often influenced by management's estimates, judgments, and sometimes even manipulations. In the best case, Fluent's management is honest, while the outside auditors are strict and uncompromising. Whatever the case, the imprecision that can be found in Fluent's accounting process means that the reasonable investor should take a skeptical approach toward the financial statement analysis of Fluent Inc. Please utilize our Beneish M Score to check the likelihood of Fluent's management manipulating its earnings.

Fluent Stock Summary

Fluent competes with Innovid Corp, Cimpress, and Deluxe. Fluent, Inc. provides data-driven digital marketing services primarily in the United States. The company also delivers data and performance-based marketing executions to approximately 500 consumer brands, direct marketers, and agencies across a range of industries, including financial products and services, media and entertainment, health and wellness, retail and consumer, and staffing and recruitment. Fluent operates under Advertising Agencies classification in the United States and is traded on NASDAQ Exchange. It employs 261 people.
Specialization
Communication Services, Media & Entertainment
InstrumentUSA Stock View All
ExchangeNASDAQ Exchange
ISINUS34380C1027
CUSIP34380C102 19241Q101 44938L108 G88685105 88674Y105 G8005Y106 G8005Y205
LocationNew York; U.S.A
Business Address300 Vesey Street,
SectorMedia
IndustryCommunication Services
BenchmarkNYSE Composite
Websitewww.fluentco.com
Phone646 669 7272
CurrencyUSD - US Dollar
You should never invest in Fluent without having analyzed its financial statements. Do not rely on someone else's analysis or guesses about the future performance of Fluent Stock, because this is throwing your money away. Analyzing the key information contained in Fluent's financial statements can give you an edge over other investors and help to ensure that your investments perform well for you.

Fluent Key Financial Ratios

Generally speaking, Fluent's financial ratios allow both analysts and investors to convert raw data from Fluent's financial statements into concise, actionable information that can be used to evaluate the performance of Fluent over time and compare it to other companies across industries. There are many critical financial ratios that investors are exposed to on a daily basis, but they are usually grouped into few meaningful categories from each financial statement that Fluent Inc reports annually and quarterly.

Fluent Key Balance Sheet Accounts

201920202021202220232024 (projected)
Total Assets317.1M310.2M318.2M184.0M111.9M187.1M
Other Current Liab20.4M31.6M33.9M35.6M30.5M19.3M
Net Debt43.6M29.1M18.8M21.2M18.7M13.8M
Retained Earnings(187.1M)(184.9M)(195.0M)(318.3M)(381.5M)(362.4M)
Accounts Payable21.6M7.7M16.1M6.2M11.0M9.7M
Cash18.7M21.1M34.5M25.5M15.8M16.5M
Other Assets2.5M11.3M(1K)1.7M2.0M1.9M
Net Receivables60.9M62.7M70.2M63.2M56.5M34.6M
Good Will159.8M164.8M165.1M55.1M1.3M1.2M
Other Current Assets1.9M2.4M2.5M3.5M6.1M3.3M
Total Liab106.2M93.3M104.8M90.0M77.5M67.4M
Total Current Assets81.5M86.2M107.2M92.2M78.4M52.3M
Intangible Assets55.6M45.4M35.7M28.7M26.8M40.2M
Common Stock38K39K40K42K43K45.2K
Short Term Debt9.2M9.6M7.2M7.4M7.3M6.8M
Other Liab109K2.0M389K180K162K153.9K
Net Tangible Assets(9.4M)6.4M12.6M10.1M11.6M12.2M
Long Term Debt44.1M33.3M40.3M35.6M25.5M42.4M
Capital Surpluse406.2M411.8M419.1M423.4M486.9M394.8M
Treasury Stock(8.2M)(10.0M)(10.7M)(11.2M)(12.8M)(13.5M)
Long Term Debt Total52.0M44.1M33.3M40.3M36.3M37.1M
Short Long Term Debt3.5M6.9M7.3M5M5.8M5.1M

Fluent Key Income Statement Accounts

An income statement is very similar to a cash flow statement, but instead of showing net revenue minus expenses, it only includes earnings before interest and taxes (EBIT). This number does not have all of the same line items that are on a cash flow statement, but it leaves out non-cash expenses like depreciation and amortization. For example, if you bought $100 worth of goods from Walmart (WMT) using your debit card that has an interest rate of 20%, then paid off the balance at the end of the month with a credit card that charges 30% interest, you would have an income statement showing EBIT of $80 because your expenses are lower than the amount that went into your pocket. The other reason investors look at the income statement is to determine what Fluent's earnings per share (EPS) will be in order to see if they want to buy more shares or not. For example, if a company earned $20 million in the last quarter and has 100,000 shares outstanding, its EPS is 20 cents. If you find that this number beats analysts' forecasts or is higher than it was from the same period last year, then you might want to buy more of this stock even though its price per share may not have changed.
201920202021202220232024 (projected)
Interest Expense6.9M5.4M2.2M2.0M3.2M3.2M
Total Revenue281.7M310.7M329.3M361.1M298.4M170.9M
Gross Profit87.2M95.6M85.5M93.6M67.6M50.1M
Operating Income5.2M8.4M(4.3M)(8.3M)(7.8M)(8.2M)
Ebit5.2M8.4M(4.3M)(8.3M)(7.8M)(8.2M)
Ebitda19.6M24.5M8.9M4.9M3.0M3.2M
Cost Of Revenue194.4M215.1M243.7M267.5M230.8M120.8M
Income Before Tax(1.7M)3.0M(9.8M)(121.6M)(63.3M)(60.2M)
Net Income(1.7M)2.2M(10.1M)(123.3M)(63.2M)(60.1M)
Income Tax Expense74K822K246K1.8M(116K)(121.8K)
Tax Provision74K822K246K1.8M208K218.4K
Research Development8.1M12.6M15.8M18.2M18.5M9.5M
Net Interest Income(6.9M)(5.4M)(2.2M)(2.0M)(3.1M)(3.2M)
Non Recurring425K818K354K111.3M128.0M134.4M

Fluent Key Cash Accounts

Cash flow analysis captures how much money flows into and out of Fluent Inc. It measures of how well Fluent is doing because it can show the actual money that comes into and out of the Company from sales instead of measuring expenses against revenue to determine earnings. You have to read the cash flow statement in three sections. The first section shows how much money Fluent brought in, usually known as net revenue or sales. This is different from earnings because it does not include expenses when determining net revenue for use on this part of the cash flow statement. Next, are operating activities, which show how much money Fluent had leftover after paying for its expenses. This number can be calculated in two ways: by subtracting the total of all operating expenses from net revenue or by adding up changes to cash and other assets or liabilities on this part of the statement. The third section is about investing activities, which shows what Fluent has done with the money that it received from the sale of assets or what it spent to acquire new ones. This section can be broken down into two parts: investing in existing businesses (in other words, buying more stock) and investing in non-business activities like paying off debt or making acquisitions.
201920202021202220232024 (projected)
Change In Cash910K2.4M11.9M(8.9M)(9.7M)(9.3M)
Free Cash Flow21.3M17.5M9.4M(2.4M)1.7M1.8M
Capital Expenditures4.7M2.8M3.0M4.4M5.9M3.5M
Net Income(1.7M)2.2M(10.1M)(123.3M)(63.2M)(60.1M)
End Period Cash Flow20.2M22.6M34.5M25.5M15.8M16.7M
Change To Netincome3.0M9.8M5.2M115.5M132.8M139.4M
Depreciation13.9M15.3M13.2M13.2M10.9M8.4M
Other Non Cash Items4.4M4.3M5.7M112.0M55.4M58.2M
Change To Inventory7.2M(2.1M)8.9M(1.0M)(1.2M)(1.1M)
Change Receivables(7.0M)(2.0M)(7.7M)6.6M7.6M8.0M
Net Borrowings(8.2M)(11.8M)2.1M(5M)(4.5M)(4.3M)
Investments(12.0M)(4.3M)(3.0M)(5.4M)(6.5M)(6.8M)

Fluent Financial Ratios Relationships

Comparative valuation techniques use various fundamental indicators to help in determining Fluent's current stock value. Our valuation model uses many indicators to compare Fluent value to that of its competitors to determine the firm's financial worth. You can analyze the relationship between different fundamental ratios across Fluent competition to find correlations between indicators driving Fluent's intrinsic value. More Info.
Fluent Inc is one of the top stocks in return on equity category among related companies. It is one of the top stocks in return on asset category among related companies . At this time, Fluent's Return On Equity is comparatively stable compared to the past year.Comparative valuation analysis is a catch-all model that can be used if you cannot value Fluent by discounting back its dividends or cash flows. This model doesn't attempt to find an intrinsic value for Fluent's Stock. Still, instead, it compares the stock's price multiples to a benchmark or nearest competition to determine if the stock is relatively undervalued or overvalued. The reason why the comparable model can be used in almost all circumstances is due to the vast number of multiples that can be utilized, such as the price-to-earnings (P/E), price-to-book (P/B), price-to-sales (P/S), price-to-cash flow (P/CF), and many others. The P/E ratio is the most commonly used of these ratios because it focuses on the Fluent's earnings, one of the primary drivers of an investment's value.

Fluent's Earnings Breakdown by Geography

Fluent Inc Systematic Risk

Fluent's systematic risk plays a vital role in portfolio allocation when considering its stock to be added to a well-diversified portfolio. Fluent volatility which cannot be eliminated through diversification, requires returns over the risk-free rate. Over the long run, a well-diversified portfolio provides returns that match its exposure to systematic risk. In this case, investors face a trade-off between expected returns and systematic risk and, therefore, can only reduce a portfolio's exposure to systematic risk by sacrificing expected returns on the portfolio.
The output start index for this execution was thirty-six with a total number of output elements of twenty-five. The Beta measures systematic risk based on how returns on Fluent Inc correlated with the market. If Beta is less than 0 Fluent generally moves in the opposite direction as compared to the market. If Fluent Beta is about zero movement of price series is uncorrelated with the movement of the benchmark. if Beta is between zero and one Fluent Inc is generally moves in the same direction as, but less than the movement of the market. For Beta = 1 movement of Fluent is generally in the same direction as the market. If Beta > 1 Fluent moves generally in the same direction as, but more than the movement of the benchmark.

About Fluent Financials

What exactly are Fluent Financials? Typically, a company's financial statements are the reports that show the financial position of the company. Three primary documents fall into the category of financial statements. These documents include Fluent's income statement, its balance sheet, and the statement of cash flows. Potential Fluent investors and stakeholders use financial statements to determine how well the company is positioned to perform in the future. Although Fluent investors may use each financial statement separately, they are all related. The changes in Fluent's assets and liabilities, for example, are also reflected in the revenues and expenses that we see on Fluent's income statement, which results in the company's gains or losses. Cash flows can provide more information regarding cash listed on a balance sheet, but not equivalent to net income shown on the income statement. Please read more on our technical analysis and fundamental analysis pages.

Steps to analyze Fluent Financials for Investing

There are several different ways that investors can use financial statements to try and predict whether a stock price will go up or down. Unfortunately, there is no surefire formula, but there are some general guidelines you should consider when looking at the numbers. First, realize what kind of company it is so you know if its revenues are more likely to grow or shrink over time. For example, a software company's revenue is expected to increase yearly due to new products and services that its customers will want to buy. At the same time, a car manufacturer might not be able to sell as many cars when the economy slows down, so it would have less net income during those times. Second, pay attention to its debt-to-equity ratio because this number will tell you how much risk it has. If a company such as Fluent is not taking on any additional risks, its debt-to-equity should be less than one. As a general rule of thumb, if the market value or book value (which can be found in the footnotes) of assets exceeds the company's liabilities, then it is probably in good shape. Finally, use other financial statements to determine if a stock price will go up or down because investors are always looking for growth opportunities when they buy new stocks. For example, if you see that the net revenue of Fluent has grown by more than 25% over the last five years, then there is a good chance that it will continue growing by at least 20% or more each year. On the other hand, if you see that net revenue has only increased by about 15%, which is barely above inflation levels, then chances are it will not grow much faster than this over time, and investors may shy away from buying it.
In summary, you can determine if Fluent's financials are consistent with your investment objective using the following steps:
  • Review Fluent's balance sheet accounts, such as liabilities and equity, to understand its overall financial position.
  • Analyze the income statement and examine the company's revenue, expenses, and profits over time to determine its financial performance.
  • Study the cash flow inflows and outflows to understand Fluent's liquidity and solvency.
  • Look at the growth rates in revenue, earnings, and cash flow over time to determine its potential for future growth.
  • Compare Fluent's financials to those of its peers to see how it stacks up and identify any potential red flags.
  • Use valuation ratios to evaluate the company's financials using commonly used ratios such as the price-to-earnings (P/E) ratio, price-to-sales (P/S) ratio, and enterprise value-to-earnings before interest, taxes, depreciation, and amortization (EV/EBITDA) ratio to determine if Fluent's stock is overvalued or undervalued.
Remember, these are just guidelines and should not be the only basis for investment decisions. It is always important to analyze the leading stock market indicators., conduct additional research and seek professional advice if needed.

Fluent Thematic Clasifications

Fluent Inc is part of Advertising investing theme. If you are a theme-oriented, socially responsible, and at the same time, a result-driven investor, you can align your investing habits with your values without jeopardizing your expectations about returns. You can easily create an optimal portfolio of stocks, ETFs, funds, or cryptocurrencies based on a specific theme of your liking. Advertising and advertising agencies. Companies specializing in advertising, marketing and advertising services
AdvertisingView
This theme covers Advertising and advertising agencies. Companies specializing in advertising, marketing and advertising services. Get More Thematic Ideas
Today, most investors in Fluent Stock are looking for potential investment opportunities by analyzing not only static indicators but also various Fluent's growth ratios. Consistent increases or decreases in fundamental ratios usually indicate a possible pattern that can be successfully translated into profits. However, when comparing two companies, knowing each company's growth growth rates may not be enough to decide which company is a better investment. That's why investors frequently use static breakdown of Fluent growth as a starting point in their analysis.

Price Earnings To Growth Ratio

0.1

At this time, Fluent's Price Earnings To Growth Ratio is comparatively stable compared to the past year.

Fluent May 16, 2024 Opportunity Range

Along with financial statement analysis, the daily predictive indicators of Fluent help investors to analyze its daily demand and supply, volume, patterns, and price swings to determine the real value of Fluent Inc. We use our internally-developed statistical techniques to arrive at the intrinsic value of Fluent Inc based on widely used predictive technical indicators. In general, we focus on analyzing Fluent Stock price patterns and their correlations with different microeconomic environment and drivers. We also apply predictive analytics to build Fluent's daily price indicators and compare them against related drivers.
When determining whether Fluent Inc is a good investment, qualitative aspects like company management, corporate governance, and ethical practices play a significant role. A comparison with peer companies also provides context and helps to understand if Fluent Stock is undervalued or overvalued. This multi-faceted approach, blending both quantitative and qualitative analysis, forms a solid foundation for making an informed investment decision about Fluent Inc Stock. Highlighted below are key reports to facilitate an investment decision about Fluent Inc Stock:
Check out Investing Opportunities to better understand how to build diversified portfolios, which includes a position in Fluent Inc. Also, note that the market value of any company could be tightly coupled with the direction of predictive economic indicators such as signals in board of governors.
You can also try the Sign In To Macroaxis module to sign in to explore Macroaxis' wealth optimization platform and fintech modules.

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Is Fluent's industry expected to grow? Or is there an opportunity to expand the business' product line in the future? Factors like these will boost the valuation of Fluent. If investors know Fluent will grow in the future, the company's valuation will be higher. The financial industry is built on trying to define current growth potential and future valuation accurately. All the valuation information about Fluent listed above have to be considered, but the key to understanding future value is determining which factors weigh more heavily than others.
Quarterly Earnings Growth
335.267
Earnings Share
(4.62)
Revenue Per Share
21.67
Quarterly Revenue Growth
(0.14)
Return On Assets
(0.03)
The market value of Fluent Inc is measured differently than its book value, which is the value of Fluent that is recorded on the company's balance sheet. Investors also form their own opinion of Fluent's value that differs from its market value or its book value, called intrinsic value, which is Fluent's true underlying value. Investors use various methods to calculate intrinsic value and buy a stock when its market value falls below its intrinsic value. Because Fluent's market value can be influenced by many factors that don't directly affect Fluent's underlying business (such as a pandemic or basic market pessimism), market value can vary widely from intrinsic value.
Please note, there is a significant difference between Fluent's value and its price as these two are different measures arrived at by different means. Investors typically determine if Fluent is a good investment by looking at such factors as earnings, sales, fundamental and technical indicators, competition as well as analyst projections. However, Fluent's price is the amount at which it trades on the open market and represents the number that a seller and buyer find agreeable to each party.